The Neverfull is back—and how! Louis Vuitton sets a new tone with an unexpected twist on its beloved classic. While the bag is back in full form, the new Inside Out edition puts a fresh spin on one of the brand’s most iconic designs.
A new twist on the beloved Neverfull
Available this fall, the Neverfull Inside Out redefines the idea of versatility. As the name suggests, Louis Vuitton has made this bag completely reversible. What normally remains hidden—like the iconic interior pocket bearing the House’s seal—is now a striking feature. The handbag literally changes from the inside out, enabling a whole new way to wear and combine.
This latest iteration of the Neverfull stays true to its reputation for functionality. The bag features a durable, custom lining that can withstand everyday wear and tear. Thanks to additional hooks, the larger MM can easily be transformed into a modern flute shape. Whether you opt for the classic Monogram or the more refined grained leather in black or brown, this bag adapts to every occasion – from a busy workday to a relaxed weekend.
New patterns, new possibilities
In addition to the classic formats, Louis Vuitton is also launching a seasonal GM edition with playful travel patches, part of the new Flight Mode collection. For those who prefer something a little more compact, there’s the Neverfull Inside Out BB, a sleek size with an eye-catching zip pocket on the outside. Available in colors like black, Dark Fango, and Deep Pink, the bag offers multiple carrying options with a detachable Monogram strap.
The new campaign features actress Sophie Turner, whose energy and style perfectly embody what Neverfull Inside Out represents: a modern classic with endless possibilities. As Neverfull returns, this new twist from Louis Vuitton is just what we need to update our wardrobes.
Available from September 20th at louis vuitton.