RTL news and entertainment It is the combined app and website for RTL News and RTL Street. The app and website have been completely revamped recently. Clear Channel ensures this with its digital displays RTL news and entertainment They are shared with a larger audience.
Wirich Depipersad, Commercial Director at Clear Channel Dutch: “This collaboration makes our screens more convenient for passers-by, and therefore more attractive for advertisers as well. By integrating RTL news, we deliver fresh and interesting content that people want to see every day.”
The technical implementation of this cooperation is effective. Clear Channel enters a URL on screens once, and RTL’s technical experts ensure that the correct and most up-to-date information always appears via that URL. Thanks in part to the test screen that Clear Channel provided to RTL, RTL was able to extensively test and improve this solution in its own office, making the process seamless and fully automated.
Ellen van den Berghe, Chief Marketing Officer (CMO) at RTL: “We are very happy about this collaboration with Clear Channel because it allows us to reach more people with our content. Makers RTL News and RTL Street They do everything they can to deliver the latest news quickly, reliably and understandably, and it’s great that they’re reaching a wider audience. Of course, we hope that this will be a reason for many people to use the application RTL news and entertainment – if they haven’t already – and continue to follow the news there.”
Source: Clear Channel/BNM
