The UK’s largest commercial channel boycotts broadcasting to encourage people to exercise

British television station ITV will boycott all broadcasts for an hour on Saturday morning to encourage people to exercise. For this purpose, the broadcaster, along with the state lottery, organizes “perhaps the biggest sports day in the country” with hundreds of free activities.

ITV, Britain’s largest commercial broadcaster, will broadcast on its seven TV channels only on Saturdays between 9:30 and 10:30 am. to present. This initiative is part of the British state lottery campaign “I am Team GB”.

ITV and the state lottery want to organize the biggest sports day in the country on Saturday. The aim of this campaign is to encourage Britons to take part in hundreds of free sports activities that day. These activities range from sports such as “shooting, aerobics, and high jumping to the hoop”. It should also boost interest in the Olympic Games, which have been very successful for the UK. (NSK)

https://www.youtube.com/watch?v=N1SIsH8t848

ITV, Britain’s largest commercial broadcaster, will broadcast on its seven TV channels only on Saturdays between 9:30 and 10:30 am. to present. This initiative is part of the British state lottery campaign “I am Team GB”. ITV and the state lottery want to organize the biggest sports day in the country on Saturday. The aim of this campaign is to encourage Britons to take part in hundreds of free sports activities that day. These activities range from sports such as “shooting, aerobics, and high jumping to the hoop”. It should also boost interest in the Olympic Games, which have been very successful for the UK. (NSK)

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