American conglomerate, Authentic Brands Group, has appointed Alto Group as Ted Baker’s partner in the shoe, bag and small leather goods segment, Authentic Brands Group announced in a press release. Alto Group designs, manufactures and distributes through wholesale and direct channels in the UK and Canada.
Aldo Group is considered a leading fashion retailer and wholesaler. “They bring unparalleled expertise in footwear and handbags, and through this partnership, we believe that we will continue to deliver the expert design and high-quality products that the Ted Baker brand is known and loved for,” said Jarrod Weber. Group Chairman Lifestyle, Chief Brand OfficerAt Authentic Brands Group, in a press release.
The collaboration can first be seen in the Spring/Summer 2024 collection. Aalto Group will work closely with Ted Baker’s London-based design team.
Authentic Brands Group closed a week ago Two “long-term, strategic partnerships” for Ted Baker To put the brand more firmly on the map in the UK and Europe. For example, PDS became an important licensee and operating partner of the British brand, and AARC took over the operation of Ted Baker’s over 120 stores and concessions and website.